Managing the corporate culture construction as the enterprise developmental strategy duty to grasp , the Group has the honor to receive the nation corporate culture construction and the national promotion of cultural progress advanced unit.

Since the system changed and the recent developmental strategy established in entering 11th Five-Year Plan, the Group has innovated the corporate culture and cultivated the harmonious innovation positively , the cultural spirit and the cultural boundary in keeping the paces with times .Taking the Spirit of Loyal to the Enterprise, Offering Green to the Society .Benefiting the People and Serving the Country to bring honor to the enterprise spirit to mold the enterprise a good social image, to construct a modern civilized forest industry enterprise as the cultural reconstruction objective the cultivation common values , to cultivate the promotion cohesive force, the innovation strength, the competitive power, all this is to provide most formidable cultural support to the quicker and better development of the group.

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